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September 03, 2009

Does less evening Internet mean Europeans lead better lives?

cafe in Paris. Photo used via a Creative Commons license. Details at http://www.flickr.com/photos/charlesfred/262182169/in/photostream

A new study has highlighted interesting differences in the ways Europeans and American surf the Net. It turns out that a large percentage of Americans keep surfing until 11 PM or so, while in Europe the percentage more quickly drops off starting at around 7 or so local time.

So what's going on? The report's authors suggest that perhaps Europeans enjoy evenings more filled with face to face social interaction...hanging in cafes, talking with friends, eating better food, etc.

I'd be curious to see if these differences diminish as the seasons change. Northern Europe is at a higher latitude than most of America, a contributing factor to those wonderful long European summer twilights and early evenings. In the winter of course, the situation is reversed. Do Net users in Amsterdam, Paris, and Copenhagen surf later into the evening in February?

BTW, there's also a writeup of the report on Ars Technica.

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Posted by Chris Spurgeon at 07:34 AM | Comments (0)