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April 16, 2007

Nikon Universcale

screen image from Nikon's Universcale

We humans are prisoners of our perceptions. We see only a tiny sliver of the electromagnetic spectrum, we hear only a tiny fraction of the sounds that other animals can hear, and we have a hell of a time getting our heads around the massive range of sizes that make up our universe.

Back in the 70s designers Charles and Ray Eames created a brilliant short film called The Powers of Ten to demonstrate the scale of the universe(*). Now Nikon has created their take on The Powers of Ten, an interactive presentation called Universcale.

Universcale presents you with an endlessly expandable timeline-like interface, letting you experience the size of objects as large as galaxies and as tiny as a subatomic particle. Check it out!

(*)I made an appreciation of Powers of Ten a couple of years ago for the public radio program Studio360. You can listen to it here.

Posted by Chris Spurgeon at April 16, 2007 08:20 PM