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May 15, 2006

Save the 76 ball!

Kim Cooper photo from the L.A. Times

Kim Cooper (pictured above) is my newest hero. She's waging a one-woman crusade to get ConocoPhillips to stop their plan to get rid of the bright orange "meatball" signs that adorn 76 gas stations throughout the west. Her blog, www.savethe76ball.com has the full skinny on the balls, and the latest ones to be yanked down. There was also a good article about Cooper and the ball controversy in Sunday's Los Angeles Times.

Advertising and other roadside ephemera is, for good or ill, a big part of the Southern California landscape. We should be preserving and celebrating things like the 76 signs in the same way that towns in Mississippi preserve plantation homes.

And everyone should read Learning from Las Vegas by Robert Venturi and Denise Scott Brown, a great defense of silly looking iconic structures.

Posted by Chris Spurgeon at May 15, 2006 08:14 AM

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